- Proven experience as a Campaign Manager or in a similar role.
- Strong understanding of marketing principles, audience segmentation, and campaign analysis.
- Proficiency in marketing automation tools, CRM systems, and data analytics platforms.
- Excellent project management and organizational skills.
- Strong analytical and problem-solving abilities.
- Effective communication and interpersonal skills.
Roles and Responsibilities:
- We are seeking an experienced and dynamic Campaign Manager to join our marketing team. The ideal candidate will be a strategic thinker with a proven track record in planning, executing, and optimizing successful marketing campaigns. The Campaign Manager will play a key role in driving brand awareness, customer acquisition, and revenue growth through innovative and data-driven campaigns.
- Develop comprehensive marketing campaign plans aligned with business goals and target audience.
- Collaborate with stakeholders to define campaign objectives, messaging, and key performance indicators (KPIs).
- Experience in launching impactful Email and mobile push notification-based campaigns.
- Implement and manage end-to-end campaign execution across various channels, including digital, social media, email, events, and traditional media.
- Coordinate with creative teams for the development of campaign assets and content.
- Manage campaign budgets effectively, ensuring optimal allocation of resources for maximum impact.
- Monitor expenses, provide regular budget reports, and identify cost-saving opportunities.
- Monitor and analyse campaign performance metrics, providing insights and recommendations for optimization.
- Conduct A/B testing and implement improvements based on data-driven insights.
- Stay informed about industry trends, competitor activities, and market dynamics
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