Campaign Management Role - Bank

1. Understand data requirement from the business users and translate the business requirements into technical requirements

2. Estimate and communicate timelines to the business for campaign execution based on nature of request & current pipeline of work

3. Follow campaign gating criteria and include only qualified campaigns in next month delivery calendar

4. Coordinate with Product team & DM Team and publish campaign delivery calendar and manage campaign execution as per the calendar.

5. Allocate, Manage & track work pipeline of team members, as applicable

6. Constantly engage with the business contact to ensure that the deliverables meet the requirements to the recipient's satisfaction.

7. Coordinate with other business functions including technology, credit risk and business teams

8. Build strong understanding of systems and databases, data available in datamart & Production Server within the team

9. Manage campaign infrastructure which includes campaign repository and customer contact history.

10. Maintain and support Campaign Management Platform

11. Publish a periodic summary of campaigns executed - identify opportunities for improving campaign targeting precision and ROI