Camp K12 - Associate - Product Marketing

About Camp K12

Camp K12 is a Global Online School for 21st century skills founded by an MIT/Harvard computer science alum (ex-Google, McKinsey) and the Ex-CEO of Apple India. We're teaching Coding and STEM to kids age 5 - 18 via LIVE, interactive online sessions (1-on-1 and small-group) that take place in our gamified virtual classrooms and work 10x better than status quo.

We raised a seed round in March 2020, scaled revenue 120x as our team grew from 25 to 450 people. 200k+ students taught, looking to build a $1B+ global online school of the future, a one-stop shop for 21st parent/student needs including learning, credentialing, games/community and more.

The core team hails from Wharton, Bain, BCG, IIT, and Teach for India and includes industry veterans from large 2-sided market systems like Uber, Ola, Swiggy, and Amazon.

Learn more: https://campk12.com

Demo - see our online classes in action: https://bit.ly/367NirT Our origin story: https://yourstory.com/2016/12/camp-k12

Roles & Responsibilities:

- Develop comprehensive marketing plans for sales and marketing teams

- Working closely with the top management for outbound marketing strategies

- Design and test various training materials and programs for the sales team

- Think creatively and structure profitable course for each existing and new product

- Research, profile and maintain a healthy pipeline of prospective audience and clients

- Implementing programs to generate new, high quality leads for the organization

Key Skills and Traits :

- Exceptional English writing and speaking skills

- Exceptional research skills

- Highly polished presenter

- Strong product marketing skills

- Strong analytical thinking and problem solving ability

- Strong people skills and customer service mindset

- Highly organized and methodical

- High ownership, can do attitude, motivated to achieve ambitious targets