Cakesmiths - Manager - Sales & Marketing

We- re looking for a dynamic and creative individual with great interpersonal and communication skills.

Specific Job Responsibilities :

Management :

- Responsible for overlooking the annual marketing budget, revenue projections and ensuring target achievement.

- Team and deadline management

Marketing Communication :

- Designing and detailing of all communication (Frequency, language, content)

- Identifying agencies and engaging with them to execute & optimize online campaigns

- Campaign planning, design & execution (Social Media/Google)

Strategy and Brand Positioning and PR :

Market research : studying industry trends, market players & analyzing competitors

Primary market research : engaging with potential customers, and chefs

- Tie ups and partnerships

- networking and relationship management

- Creating Brand Awareness & Building Affiliation & Sponsorships for The Brand

Social Media, Content Strategy & Online PR :

- Developing social media strategy, planning & executing social media campaigns.

- Engaging with bloggers & thought leaders for web based PR

- Designing content strategy to drive new users & engage existing users

- Online reputation management

Analytics :

- User behavior analysis, identifying usage patterns to design customized experience

Building Resources & Team :

- Setting up simple processes to manage work timelines

- Recruiting & training new marketing talent to work independently as needed

- Managing all internal branding & communication events.

Experience And Educational Requirements :

- Superior knowledge of Building Marketing Campaigns & Strategy

- MultiTasker & Out Of the Box Thinker

- Strong communication skills, confidence in dealing with people

- Copy-editing and proof reading skills

- Ability to conceive creative brand campaigns

- Proficient in Microsoft suite of products including Outlook, PowerPoint, Word and Excel;

- Must possess a strong sense of urgency and attention to detail.

- Excellent communication skills both written and verbal; strong presentation and interpersonal skills.

- Demonstrated ability to interact in a collaborative manner with other departments.

- Strong critical thinking and problem solving skills required.

- We function with the sole motto - Perceive. Create. Lead.- We welcome anyone with the ability to hone our values and with the ability to take initiatives.

Desired Skills and Experience :

- Market Research Customer Relationship Management (CRM) New Business Development Sales Project Planning Negotiation Competitive Analysis