ByteDance - Campaign Manager - Content Solution

Responsibilities-

Coordinate with cross-functional internal and external TikTok teams & stakeholders to identify, interpret and present potential bespoke content/innovation ideas to clients, driving potential incremental revenue and deepening client relationship for the Sales team

- Prepare pitch proposal for potential bespoke content solutions ideas, including constructing the respective supporting media plan to reflect total, holistic/integrated solution (potentially cross-platform / channels), with clear media and/or marketing value for clients.

- Training/sharing of proposed solutions with internal and/or external teams, including but not limited to Sales team.

- Coordinate with internal and external teams to ensure the smooth execution of the campaign / proposed solution. Ensure timely delivery of key assets and client needs/expectations management.

- Responsible for post-campaign wrap-up and coordination

- Responsible for continually identifying new potential opportunities to drive added value for clients & sales revenue.

Qualifications

- 5-7+ years of experience in Content Solutions marketing

Must Have:

- Good understanding & execution experience in India's Content Solutions marketing landscape, including Influencer marketing (landscape & budget)

- Experience working across diverse content formats - video, display/ picture, text, etc.

- Worked across diverse portfolio of brands/categories (FMCG, 3C, Auto, E-commerce, etc.)

- Good communication, team building & people management, project management skills

- A quick thinker and a creative thinker

- Has experience in client pitching