Byju's is an Indian multinational educational technology company &amp; world's most valuable education technology company. After raising $1 billion in 2021, Byju's' market valuation stands for $15 billion. It was founded in 2011 by Byju Raveendran and Divya Gokulnath. Job Description: We are seeking a Channel Marketing Manager to help support the next chapter of growth, focusing on the consumer journey and the brand retail expansion. Product: Byju's International Business-Osmo Location: Bengaluru Responsibilities: - This function is responsible for developing, managing and executing programs to enhance our presence with channel partners and key stakeholders. The Channel Marketing Manager synthesizes product and market knowledge to develop POS Materials, Events, communications and programs that drive knowledge, engagement and sell-through. - An effective collaborator and strong team player, the Channel Marketing Manager works cross-functionally with other groups including product management, marketing communications, marketing operations, and sales Key Responsibilities : - Participates in all aspects of in-store and online merchandising development, timeline and execution of existing brand presence, including current and new product launches - Design and implement channel marketing plans and programs across the partner lifecycle; co-market with sales and strategic / high-value partner reps and customers; and collaborate with marketing stakeholders to identify, develop and drive engagement and awareness. - Work with marketing analytics and sales to gather customer and market insights; Synthesize information to develop hard-hitting Osmo programs, resources, and materials for channel facing programs, training and activities including but not limited to in-market events, channel partner meetings, summits etc - Manage and direct internal and external agencies to plan and execute channel activities. - Define and measure KPIs for activities and track activity sales results. - Establish professional relationships with key rep &amp; stakeholder teams including support, service, and management resources, in order to meet retailer performance objectives - Work with cross functional groups to identify sales tools and training programs for channel - Work with Osmo Sales teams to develop and deliver upon marketing programs at the partner level - Managing MDF and the MDF process from prior approval to payment, including reporting to the channel sales regarding budgets and deadlines. About Byju's: BYJU's is India's largest Ed-tech company and the creator of India's largest K12 learning app which offers highly adaptive, engaging and effective learning programs for students in classes 4-12 (K-12) and competitive exams like JEE, NEET, CAT, IAS, GRE and GMAT. Today, BYJU's has over 6.5 million downloads, 3 lakh annual paid subscriptions and sees an addition of 30,000 students every month. With an average time of 40 minutes being spent by a student on the app every day, the BYJU's app is making learning enjoyable and effective. Renewal rates are as high as 90%. Launched in 2015, BYJU's has become the most loved and preferred education app for students across age groups. Osmo-Byju's International : As part of its international expansion, Byju's acquired Osmo in 2019, a Silicon Valley based company that offers a suite of - learning through play- products targeting 3-9 year old's, using cutting-edge computer vision technology. Byju's has proven its core business model in India and now has ambitions to scale up globally with products and solutions for learning. Byju's has also partnered with Disney, to develop a co-branded product with Disney IP deeply integrated for the early learner (age 3-8). The product was launched in the India market in June 2019 and the North America launch and scale up is planned during 2021. #Think&amp;learn #trademarketing #Channelmarketing #BTLMarketing #ATLmarketing #tradesales

Bangalore

BYJU'S - Manager - Channel Trade Marketing 

BYJU'S - Manager - Channel Trade Marketing  ,Job Description for BYJU'S - Manager - Channel Trade Marketing  in Byju's in  Bangalore for (7-12) years of experience. Apply Now!

Job Description for BYJU'S - Manager - Channel Trade Marketing  in Byju's in  Bangalore for (7-12) years of experience. Apply Now!