Business Analytics Manager - Media

Business Analytics Manager for leading media company

- Provide all business analysis and revenue tracking for the business nationally

- Knowledge of client category for media (print, tv, radio) and factors driving advertising in each client category

- Understand client preference for medium they want to advertise in : TV vs Print vs Radio

- Pricing movement and its correlation to the market factors

- Aid region in special initiatives planning

- Plan and track key initiatives like fairs / seminars

- Plan for special opportunities in tune with market movement

- Work on Annual Operating Plans and evaluate cost and be a custodian of upholding plans for the entire year.

- Lead business analysis for organic growth opportunities

- Insight mining for revenue growth opportunities

- Periodic monitoring and tracking for ensuring health of the business