Business Analyst - Spare Parts Segment - 4 Wheeler Manufacturing Firm

Business Analyst - Spare Parts for Premium 4 Wheeler Manufacturing Company

Roles & Responsibilities are as follows:

- District wise retail market for select spares

- Retail demand across districts

- Product flow/movement-feeder market, consumption markets

- Market share by OME (brands), vendors, Unbranded and other (local)

- Pricing structure, variables driving sales of unorganized, vendor products

- Qualitative assessment of end customers and mechanics

- Dealers/Retailer at clusters levels within districts

- Assessment of retail demand of spare parts in each cluster, aggregated to district

- Understanding business relationship with their existing principles and customers

- Purchase process and sourcing practices - manufacturer vs Channel (other dealers)

- Geography/territory being catered to (rationale any)

- Marketing and selling practices

- Assessing the competition structure, universe and in-depth analysis

- Profiling select customers on their expectations and expectation

- Product selection and purchase criteria: brand, price, quality etc

- Key enablers for purchase products from their current brand, competition products and local brands (if applicable)

- Perception of OEMs, local made products and fast selling brands in a given cluster-reason for preferences and choices

- Future demand and qualitative assessment of opportunity

- Potential analysis, how much of the market is addressed by OEM/ Local/Vendor and others