BrowserStack - Associate - Product Marketing

About Us

- What do Microsoft, The Gap, Royal Bank of Scotland, Lockheed Martin, and top Open Source projects like JQuery have in common? They all use BrowserStack, as do over 25,000 other customers!

- BrowserStack is the innovation leader in the fast-growing market for automated application testing. Since launching in 2011, our mission has been bold yet simple: To be the testing infrastructure for the internet. 6 years and billions of tests later, we are ready for our next phase of hyper-growth. Bootstrapped for the first 6 years, we continue to be profitable since inception with a near exponential growth in customers around the globe. Recently, we closed $50M in Series A funding from Accel

- Reporting to the Manager - Business Operations, you will partner with different Function heads on cross-functional projects to ensure strategic alignment of business goals and improve operational excellence to maximize efficiency and effectiveness. You will be a crucial link between the functions and the leadership.

- You will work on a diverse set of problems and challenges - from monetization strategy of new products; to work on growth initiatives to improve customer retention; to partner on go-to-market initiatives and overall sales strategy with Marketing and Sales.

Job Role:

As a product marketing associate, you will work closely with the product marketing manager to develop go to market strategy for our products and will be assisting in the execution of our product launches.

Job responsibilities:

- Will be involved in execution of product launches which will help grow adoption.

- Developing and maintaining contents across all mediums such as our website, blog and social media.

- Incorporating changes in our pitch decks and collateral by getting continuous feedback from the sales team

- Partnering with different team to track the right metrics.

- Executing campaigns that drive awareness and adoption on an ongoing basis

Requirements:

-1 - 3 years of experience in Product Management, Engineering, Product Marketing or Consulting

- Experience working with Design teams

- Experience in positioning technical products to both technical users and decision maker

- Excellent oral and written communication skills