Brand Marketing Role - FMCG

Brand Marketing - Dubai

Urgently hiring for a leading FMCG company

Job Role: Brand Manager

Job Location: Dubai

MBA - 2018 & 2019

JD: Brand Marketing

Brand Manager:

- ATL

- BTL

- Skin care products

- Branding

- Having experience in FMCG company for Skin care, Good into Brand marketing and marketing,

1. Brand Strategy Development:

a. Formulate and implement comprehensive brand strategies to achieve business goals.

b. Conduct market research to understand consumer needs, trends, and competitive landscape.

c. Identify target audiences and develop messaging that resonates with them.

2. Brand Positioning:

a. Define and communicate the unique value proposition of the brand.

b. Position the brand effectively in the market to differentiate it from competitors.

3. Brand Communication:

a. Develop and oversee marketing campaigns that align with the brand strategy.

b. Coordinate with advertising, public relations, and marketing teams to ensure consistent messaging.

c. Manage the creation of promotional materials and content.

4. Brand Identity Management:

a. Maintain and enhance the brand's visual and verbal identity.

b. Ensure brand consistency across all communication channels and touchpoints.

c. Manage the brand's design elements, including logos, colors, and typography.