Brand Manager/Senior Brand Manager - FMCG - IIM/ISB/FMS/MDI

The role expects you to :

- Demonstrate deep understanding of consumer, competition, category and trade channels

- Visualize the benefits of strategic partnerships and ensure smooth closure of the alliances

- Lead the execution of the Brand Tasks across PR, Digital, Activation & ATL

- Track Brand Performance

- Lead Consumer interactions

- Chart out & support our GTM efforts

- Liaison with the design team for Packaging & Retail element Design

- Manage the P & L of the brand

- Work with the sales team and drive the top line

Skills/Qualifications :

- 5 years experience in the FMCG industry. Needs to be from the food industry, lifestyle, fashion or sports.

- Market Research, Brand Management, Sales experience, Competitive Analysis, Marketing, Marketing Management, Digital Marketing

What you can expect in return :

- A good salary first of all. We understand money does matter.

- But so do people. You get good sensible people to work with who also have a good sense of humor to make those office hours fun

- A chance to be part of the Millet Revolution through products - It's a USP we are proud off

- Get the cool feeling of working with a start-up that is looking(we are pretty sure though) to make it big

- There are no dress codes, hierarchical delays, doesn't take ages to approve ideas, a fun office space with Play Station and Foosball to keep you engaged Skills/Qualifications:

- MBA in Marketing from a Tier-1/Tier 2 college

- 2-3 years experience on working on New Product Development, managed a live brand before which has been very active on digital and different aspects of it - consumer research, packaging, media planning (digital+TV) etc.

- FMCG experience : most importantly a Fast-Moving mind

- None of the above matters if you do not feel driven or don't like to own up activities - the cliché- goes as - fire in the belly- 

PS - They say start-ups work 24by7 round the year. Well, we don't believe in the philosophy of counting down hours. It's pretty flexible. While Monday-Friday is high decibel, Saturdays are about reflecting on the week gone by, planning