Posted By
Posted in
Sales & Marketing
Job Code
1218098
- Own the brand and the consumer. Leverage consumer thinking to deliver today and build future
- Understand the requirements from the brand to define brand strategy.
- Translate brand strategy into business plans, go-to-market strategies and marketing plan
- Craft the right marketing mix for each market including pricing, positioning, product & package.
- Develop a business plan for the brand including all aspects of sales & marketing
- Define the communication and media strategy
- Partner with the agency to oversee production of TV, print and digital campaigns and ensure timely and effective executions of the same
- Measure and report performance of marketing campaigns against goals (ROI and KPIs).
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Posted By
Posted in
Sales & Marketing
Job Code
1218098