Brand Manager - Luxury Liquor Brand

Hiring Brand Manager for one of the leading Multinational Luxury Liquor Brand

Experience: 5 to 10 years

Qualification: MBA Marketing (Full time)

Location: Mumbai

Reporting To: Head of Marketing

Industry: Liquor

CTC: upto 30Lp.a

KRA

Responsible for brand management of the assigned brand portfolio of the company:

Manage brand marketing function for assigned brands

Develop the strategy in order make it as India's one of the leading brand in its category

Develop Company's business in India

Deliver Brand Plan objectives to match volume/contribution to profit per Brand Plan

Conceptualize, execute promotions/own able & scalable promotion ideas per brand. To Plan & execute events & International visits per brand standards

Manage A&P Budgets/Reporting monthly basis as per audit requirements. Control A&P spends within limits.

Create On Premise demand with effective activation across hotels, restaurants bars and night clubs, Airport Duty Free Activation: Executing effective visibility and new launches/introduction of gift packs

Visibility & Merchandising OffTrade: Tapping key opportunities in trade, developing new markets. Regular market visits

Prepare Brand Plan for every year

Order, manage stock of POSM planning, delivery & storage.

Support Sr Manager in the Marketing activities and building the brand

Desired Profile

5+ years marketing experience within the beverages/ FMCG / Liquor industry

Prior W&S experience would be ideal, but not essential.

Good understanding of FMCG / W&S industry

Good presentation and communication skills

Know and understand the market place

A high level of commercial awareness

Good knowledge of wines will be an added advantage.

Cross-culturally sensitive

Independent decision maker, Challenging and able to take intelligent risks

Able to negotiate at all levels (internally & externally)

Please share your updated CV or call at 9555510903