Brand Manager - Internet/Online

Roles and Responsibilities :

Lead creative development to motivate the target audience to take action. Work alongside

performance team to design monthly lead gen communication strategy

Coordinating with stakeholders i.e. Performance team, research team and internal team to drive regular insights

Designing and executing monthly re-engagement strategy

Innovating and formulating new ways on engaging potential customers to grow funnel metrics & growth strategies

Translate brand elements into plans and go-to-market strategies

Manage a team of marketing managers working on first-touch, remarketing, and engagement campaigns.

Measure and report performance of all marketing campaigns, and assess ROI and KPIs

Desired Candidate Profile :

- 3-5 years of Brand Communication experience in running campaigns on Facebook, Google and Youtube

- Creative and innovative towards market trends, consumer markets and competitor activities. 3. Must have working knowledge of FB and Google ads manager

- Very analytical research background with knowledge of running consumer studies

- Should have managed a team of 4-5 members

- Preferably from MICA, SIMC, XIC