Brand Manager - Innovations - FMCG

Company: FMCG

Location: Bangalore

CTC: 32 Lacs max

Role & responsibility:

- Client is one of India's largest FMCG firms with portfolio ranging from haircare, beauty, personal care and professional division portfolio

Job Description :

- Responsible for driving business topline and bottom-line targets for certain portfolios.

- End to end brand management initiatives.

- Driving NPD processes to deliver new products as per the NPD pipeline.

- Developing communications for personal care and NPD

- Developing and driving in-market activations for brand building on active product portfolios.

- Liaise with in-house cross-functional teams and creative agencies to deliver on the above-mentioned tasks.

The Successful Applicant :

- Should have experience of consumer goods' brands, preferably Food & personal care

- Understanding of NPD process in consumer goods

- Understanding of broad commercials for brand P&L purposes (ATL experience is must)

- Should have liaised with professional research and creative agencies