Brand Manager - Home Care/Fabric Care/Personal Care

Brand Manager

Job Title : BRAND MANAGER

Superior Position : DGM - Marketing

Working Place : Corporate Office ( Mumbai )

Qualification : Minimum Graduation reqd - MBA preferred

Experience : 3-5 yrs minimum

KEY JOB - RESPONSIBILITIES :

- Creation of brand positioning platforms and generation of effective communication plan

- Media Planning and Buying, Vendor Management

- Provide Brand Strategy inputs : Develop an annual broad Marketing plan & execute Product Promotions

Competitive Intelligence : Collect & recraft plans as applicable

- Planning ATL & BTL communications, developing merchandise.

- Partner with the Sales team in devising strategic trade initiatives & trade related activities

- Deliver on Market shares & busines goals

Innovation : Develop a clean innovation funnel & work with cross functional teams to deliver on same.

Key Specifications :

- Experience in Home care /Fabric care / Personal Care as Astt .Brand Manager / Brand Mgr preferred