Brand Manager - Healthcare

Leading Healthcare Co Looking for Brand Manager based at Mumbai.

- PGPM/MBA ideally from a Tier I, II B-school (2014-2016 batch)

- 2-4 years of experience in brand management & 1 year in sales

- Preferably - at least 2 year of experience in building brands for E- commerce space

Job Responsibilities:

- Responsible for handling and building E-Comm channel which would be one of the priorities

- Brand Management of the given product category

- Working with Key stakeholders to drive execution of Marketing Plans

- Responsible for the delivery of the Top Line and Bottom Line of the Brand

- Responsible for BTL & ATL Activation

- Responsible for New Product Development, Product Launch - Create new ideas, concepts that can be validated by consumer research for entry into the NPD pipeline

- Responsible for Designing & Execution of Brand collaterals

- Responsible for Conceptualization & Execution of Campaigns 

- Work with creative and digital agency partners to drive effective and cost optimized marketing communication. Drive thought leadership and execution rigor to drive output with maximum agility

- Responsible for managing Marketing Budgets 

- Driving marketing hygiene around tracking, reporting and control of marketing spends