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12/08 Priya
Managing Director at Tyche Jobs

Views:2062 Applications:760 Rec. Actions:Recruiter Actions:58

Brand Manager/Group Product Manager - Skincare (6-10 yrs)

Delhi NCR Job Code: 1300936

1. Individual Contributor role. Responsible for managing the P&L of category(s)/ brand(s)

2. Work closely with sales & distribution teams across channels for establishing and achieving the business plans (top-line & profitability) through effective ATL & BTL programs

3. Lead various market research - Brand Track, U&A, Packaging tests, Insight Mining, Fragrance test, communication tests & Pricing studies

4. Develop and provide effective Product, Packaging & communication briefs to internal & external agencies

5. Work closely with agencies for developing and launching initiatives and programmes to strengthen brand positioning, overcome competitor challenges, etc.,

6. Carry out efficient Media planning and execution across all mediums

7. Conceptualize, develop, and launch NPD & extensions by collaborating with various stakeholders and cross functional teams

8. Monitor brand performance, positioning, etc., through various market intelligence reports (ACNielsen, IMRB, Mintel, Euromonitor, etc.,) and continuously adapt brand strategies and programs

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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