Brand Manager - FMCG - IIM/ISB/FMS/MDI

The opening is with an FMCG company for Brand Manager - Dubai.

Job Location - Dubai

- MBA Tier-1 B schools - 2015/ 2016 batch

- Candidates with brand marketing experience in Skincare, hair-care, personal care, cosmetics, baby care would be given preference.

- To prepare and execute marketing and brand building strategy and to attain given top line and bottom line targets through development of requisite marketing mix.

- To perform Market research and analysis.

- To Engage Key Mainstream customer through Product Selling Stories, Innovation pipeline and Shopper Engagement/Activation's

- Executes communication and advertising strategies,Development of Marketing and Brand Strategy. Product strategies.

- To ensure development and implementation of marketing mix elements in line with Business/ Marketing Plans. The elements would include:

- Communication Strategy (including advertising)

- Promotional Plan (Consumer Promo, Trade Promo, Merchandising and other visibility initiatives)

- Media Planning, Packaging, Pricing Decisions, Product Development

- To ensuring optimal utilization of resources of Market research agencies, Advertising agencies, Media Agencies. Operational marketing campaign

- Supports the the sales plans for the different product, detailing the promotional activities

- Strong Market Analysis skills, strong knowledge of trade channels and commercial policies.

- Quick learner, strong personality, Strong Market Analysis skills.

- Manages the budget for advertising, promotional costs, and costs associated with market research and analysis.