Industry - FMCG
Skills - Brand Management
Job Type - Permanent
Job Description
- To manage one of the leading brands in the FMCG space with wide presence across geographies.
- The client is looking for a strong candidate to lead their largest brand.
- Develop Sales and Consumption forecast for the brands and monitor accuracy
- Evaluate Brand Performance against budgets and communicate to key stake holders
- Identify, formulate and Implement consumer research
- Responsible for ATL & BTL Plans
- Minimum experience of 7 years with at least 1 year in brand management in relevant areas (large FMCG organisations)
- Knowledge of the Indian consumer, marketing, sales, trade and regulatory environment for the existing category
- Track record of Advertising development & execution, media planning
- Strongly rooted in marketing processes
- An opportunity to take up a position of critical importance within the organisation
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