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05/11 Kailuni Lanah
Senior Consultants - Talent Acquisition at Accord

Views:3825 Applications:783 Rec. Actions:Recruiter Actions:122

Brand Manager - FMCG (3-8 yrs)

Bangalore/Kolkata Job Code: 761234

Job Description :

- Develop a deep understanding of the consumer and help the business team translate this to marketing objectives.

- Develop annual marketing plans against these objectives, aimed at growing the brand nationally.

- The KPI for performance for this role will be business metrics.

- Collaborate with research agencies to drive consumer research and interpret results to uncover insights that help drive the brand business

- End to end planning of campaign starting from briefs to agency to final campaign assets creation, with a focus on digital led campaigns.

- Candidate should be able to write a an inspiring brief, evaluate creatives and give creative feedback where required

- End to end execution of campaign and marketing plan along with collaboration with internal and external stakeholders

- Evaluation, onboarding, managing legal, finance and accounts processes for agencies/vendors.

Women-friendly workplace:

Maternity and Paternity Benefits

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