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28/11 HR
Recruiter at Hirepedia

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Brand Manager - FMCG (3-5 yrs)

Delhi NCR Job Code: 1186048

Brand Manager


Our client, founded by IIT alumnus, is a growing FMCG brand, based out of Delhi NCR. The team is looking to hire Brand manager, who have expertise in managing P&L.

Role : Brand Manager

Location : Delhi NCR

Responsibilities:

- Complete ownership of the Brand and Product

- Planning and Implementation of ATL and BTL activities PAN India

- Manage and Liaison with Agencies ; Creative, Media, Digital, etc.

- Plan and execute campaigns for achieving brand objectives across multiple platforms ; TV, Print, Radio, OOH, Digital, E-Comm, etc.

- Tracking Product Life Cycle and implementing desired changes as per market needs

- Regular Competition Analysis - Marketing Activities and Category Pricings

- Liaison with Cross Functional Teams including Sales, Operations, R&D, Finance

- Liaison with Trade Marketing for maintaining brand visibility across all touch points

- Tracking Sales Performance and Arrest Declines through effective marketing.

- Manage Category P&L

Desired Candidate Profile :

- 5+ years of experience in high growth B2C startup or an established FMCG company

- Understanding of data analysis & Interior trend spotting

- Open to working for 6 days

Women-friendly workplace:

Maternity and Paternity Benefits

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