Brand Manager - FMCG

Brand Manager-FMCG

Company : A Reputed FMCG Company

position:Brand Manager

Location : Mumbai

Job description :

- Creation of brand positioning platforms and generation of effective communication plan

- Media Planning and Buying, Vendor Management

- Provide Brand Strategy inputs : Develop an annual broad Marketing plan & execute

- Product Promotions

Competitive Intelligence : Collect & recraft plans as applicable

- Planning ATL & BTL communications, developing merchandise.

- Partner with the Sales team in devising strategic trade initiatives & trade related activities