Brand Manager - FMCG

KEY RESPONSIBILITIES

- Advertising and communication - negotiation for media buying assets including print, BTL and paid content. Structuring plans as per monthly budgets.

- Working with external Public Relations agencies across multiple geographies for lead generation, stories, coverage and collaborations.

- Conceptualizing and driving BTL activities such as Store Launches, Product Launches and in-store activation.

- Identifying potential partners for collaborations

- Identifying agencies to work with as per the brand requirements.

- Assist in developing marketing and promotional material such as photo shoots, graphic design, look books and other collateral.