Brand Manager - European Coffee Chain

We are hiring for a Brand manager with an Europian coffee chain, Gurgaon

Looking for candidates only from FMCG Brands.

- Brand Activation, Marketing, Brand promotion

- Leading the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio and improve communication with consumers.

- Involvement in the development of the company's long term planning that identifies new business opportunities, markets and partners.

- Working closely with distribution partners and Marketing Research companies to obtain relevant information, including the development and implementation of brand audit studies and focus groups.

- Monitoring and analyzing business performance vis--vis business goals (awareness, share, consumer diagnostics, profitability, etc.) and the competition.

- Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget.

- Coordinating the development of communication materials such as catalogues, websites, brochures, packaging and in-store displays.

- Traveling internally and internationally to ensure the relationship with distributors and suppliers is maintained.

- Delivering internal and external presentations regarding new product introductions, marketing materials, business objective and communication strategy.

- Establishing performance specifications, cost and price parameters, market applications and sales estimates.

- Coordinating regular meetings and preparing regular reports outlining the brands- performance.

- Managing the status of projects, product testing and the evaluation of external agencies.

Salary Offered : 10-15 LPA