About the Role: We're hiring for a Brand Manager role. This is a crucial role and candidates will own and drive brand marketing for the user side of the marketplace. Responsibilities: - Develop and execute platform level Brand Vision, identity and rollout in the entire organization - Be the custodian of the consumer, and spend significant time generating insights and learning from consumers and professionals; Monitors global and local market trends and analyses existing consumer/shopper studies - Owner and go-to-person for defining and tracking brand health metrics - Own in entirety, the central brand communication, and conceptualize strategies for different asks from the business - Develops and executes brand toolkit with excellence across all touch points - Work with the Creative and Media buying agencies to conceptualize innovative and memorable marketing campaigns to grow Brand Health Metrics - Develop and execute large ATL campaigns to drive brand awareness, equity and other brand health metrics Required Experience: - MBA from Tier-1 B School with 3 to 5+ years experience in e-commerce Brand Marketing - Demonstrated excellence in creating and leading Brand Strategy including Brand Positioning, Brand Visual Identity and guidelines - Strong experience in designing Brand Communication Message strategy and bringing it to life across touchpoints - Experienced in defining and owning Brand Health Scorecard - Agency management experience handling both creative &amp; media agencies is critical - Strong eye for creative and communication - Strong stakeholder management and communication skills - Demonstrated leadership which enabled business results and ability to get hands dirty - Must have a strong penchant for building brands, should be driven by consumer insights and should be a self-starter Skills Required - Consumer First, Hustler, Innovative, First principles approach, Analytical, Courageous, Can get things done

Bangalore

Brand Manager - eCommerce - IIM/ISB/MDI/FMS  

Brand Manager - eCommerce - IIM/ISB/MDI/FMS   ,Job Description for Brand Manager - eCommerce - IIM/ISB/MDI/FMS   in Grassik Consultants Pvt. Ltd. in  Bangalore for (3-8) years of experience. Apply Now!

Job Description for Brand Manager - eCommerce - IIM/ISB/MDI/FMS   in Grassik Consultants Pvt. Ltd. in  Bangalore for (3-8) years of experience. Apply Now!