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HR at Michael Page

Last Login: 11 October 2022

Job Views:  
439
Applications:  247
Recruiter Actions:  0

Job Code

1405624

Brand Lead - D2C Organic Foods

5 - 10 Years.Mumbai
Posted 1 month ago
Posted 1 month ago

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Skills - D2C, Foods, Brand Manager, Leadership

Job Type - Permanent

Description - The incumbent would be responsible to lead the overall brand strategy, build brand playbooks, brand guidelines for the D2C organic foods organisation

Client Details:

- A celebrity & strategic investor backed D2C brand

- A conscious brand selling across 53+ countries, have a team of 115+ people, have trained 16,000+ farmers in the last couple of years, have 1000+ farmers


Description:

- The incumbent would be responsible for building brand playbooks, brand guidelines, developing & Implement annual brand plans

- Executing ATL, BTL, digital campaigns across channels


- Build short and long-term effective strategies for the brand portfolio in line with overall marketing strategy of the organisation


- Digital 1st approach and direct to consumer marketing, ecommerce and performance marketing


Profile:

- Comes with 5+ years of experience in brand management, prior D2C experience would be highly preferred

- Hands on experience in handling ATL, BTL, Digital campaigns with limited budgets


- Prior experience in building brand playbooks, guidelines


- Strong work ethics


Job Offer:

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Kartik Kulshrestha on +91 22 4236 3314.

The Apply Button will redirect you to website. Please apply there as well.

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Posted By

user_img

HR

HR at Michael Page

Last Login: 11 October 2022

Job Views:  
439
Applications:  247
Recruiter Actions:  0

Job Code

1405624

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