Brand Head - Ceramics/Sanitary Ware - IIM/MDI/ISB/FMS

Objective:

To contribute to Brand and Marketing strategy, planning and execution of marketing plans to deliver business objectives

Job Profile :

- To help and contribute to developing a Brand Marketing Strategy to define future direction.

- Designing, aligning and planning marketing campaigns based on business objectives.

- Overall ATL Campaign Planning (Planning, Budgeting and Innovations).

- To analyse market and competition behavior to deliver insights and inputs into communication planning and development.

- To provide marketing support to Digital Marketing and CRM teams as appropriate.

Ideal Profile

An MBA in marketing from a premier institute with 12-18 years of work experience in the areas of brand positioning, marketing planning including growth plans, brand guidelines, and communication.

Key Functional Competencies:

- Strategic Thinking and Planning

- Experience in crafting marketing campaigns that drive awareness and build consideration for the brand

- Good understanding of digital/social media is preferred.

Appreciate your time.