Brand Communication Manager - FMCG/Consumer Durable

Key responsibilities :

- Lead creative strategies for all external communications, including the website, PR, blog, research, speaking appearances etc.

- Prepare detailed media activity reports.

- Create communication and marketing strategies for new products, launches, events, and promotions

- Work with the other marketing functions - creative, digital to develop impactful brand-led marketing campaigns

- Ensure the brand is presented consistently across all channels (digital & offline)

- Work with MarTech to create communication for various customer touchpoints

- Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction.