Brand Activation Manager - Real Estate

Brand Activation Manager

Job Description : This vacancy is at a renowned Real Estate Company in Bangalore.

Job Description :

- The most important part of being a brand activation manager is working to activate the best offline and on-ground experience and initiatives across the Century Real Estate portfolio

- The goal is to simply introduce a Century prospect or customer to the very best offline and on-ground experiences through various Century Real Estate offline activations in an impactful and memorable way. The role will involve planning and managing all activations for Marketing & Sales initiatives.

ESSENTIAL DUTIES AND RESPONSIBILITIES :

- Support the marketing, sales, channel and customer program leaders on all outreach, brand-building, relationship-building, product-marketing initiatives.

- Work closely with the Marketing program leader on driving monthly, quarterly revenue plans through non-digital marketing initiatives. Manage the calendar for the same.

- Play an integral role is activating product launches, phase-launches, go-to-market strategies, print, outdoor, channel, customer, and referral initiatives.

- Understand the various business opportunities across various projects, and plan timely and effective activations.

- Manage proven relationships on clearly evidenced, best-in-industry quality and cost parameters.

- Plan and sync-up with all marketing strategy and plans to ensure timely and correct deployment of offline phases.

- Sync-up across departments and stakeholders to co-ordinate all activities both horizontally and vertically.

- Monitor and report vertically on plans, spends and outcomes on a regular basis.

- Proactively explore and drive opportunities to add to revenue and ROI from activation efforts.

- Support business and programs to be on-trend through use of best-practices and innovations for all relevant initiatives.

- Managerial Skills : Demonstrated ability to manage multiple priorities, work cross-functionally with team-members and problem-solve will be required.

- Education : Post-graduate in Communications/ Marketing / MBA is a must for long-term growth in the organization. Demonstrated understanding of brand, consumer marketing will be an added advantage.

- Profile : The ideal candidate will be ready to handle business timelines and challenges, possess a positive and problem-solving mind-set, outgoing personality, be highly collaborative, adaptable and be the first to take initiative.

Note : Proficiency with MS Office and Google Enterprise platforms is a must.

Job Type : Full-time

Salary : Up to 1,000,000.00 per year