Your Profile : - Sole custodian of the brand and all its assets, taking complete ownership of strengthening consistency in brand communications - internal &amp; external. - Lead Marketing &amp; brand communication for the Merchandise business of BookMyShow - Working closely with internal &amp; external design teams, to ensure all creative communication and collaterals are as per design/visual guidelines - created either internally or externally - End-to-end management of external agency partners - advertising, research &amp; media - Preparation of an accurate brief document for all tactical &amp; strategic activities, and ensuring end-to-end timely delivery for all campaigns - of all ATL &amp; BTL campaigns - Ensuring a consistent brand experience across all touchpoints - physical &amp; digital - Strategize with cross-functional teams on business objectives, and needs, to arrive at an overall campaign direction, and further execute with agency partners on the same. - Track consumer &amp; market insights across all consumer offerings / functions, by conducting regular qualitative and quantitative research sessions, and further share insights with relevant business/marketing teams, to finally have defined action points for each. Your Checklist : - Minimum 7 years of experience in brand management. - Thorough understanding of brand communication, and general knowledge of media planning/buying. - Needs to be extremely passionate about all things brand, and have a clear inclination towards building and developing a brand. - Should be a self starter, and have essential agency management skills. - Comfortable working with numbers, metrics and spreadsheets. Preferred from an e-commerce industry

Mumbai

BookMyShow - Manager - Merchandise Marketing - eCommerce 

BookMyShow - Manager - Merchandise Marketing - eCommerce  ,Job Description for BookMyShow - Manager - Merchandise Marketing - eCommerce  in BookMyShow in  Mumbai for (7-8) years of experience. Apply Now!

Job Description for BookMyShow - Manager - Merchandise Marketing - eCommerce  in BookMyShow in  Mumbai for (7-8) years of experience. Apply Now!