BookMyForex - Assistant Manager/Manager - Marketing

Do you have passion towards Marketing, Are you always curious and try to do multiple experiments, and like to manage results- Do you believe Organic Traffic is the growth every Marketer dreams for, If yes, then this is for you.

A company, which does more than 1000 Cr+ worth of Transaction, is into One of the most reputed Businesses of Foreign Exchange, has business spread across 650+ cities, and have already served 3.2 Lac+ Customers, is World's first Foreign exchange marketplace is looking to Hire Digital Marketer - SEO Specialist.

We are BookMyForex.com- India's Fastest growing Foreign exchange marketplace which is constantly considered by professionals as the best place to learn and grow and is covered extensively by Economic Times, Times of India, YourStory etc

We are situated at Gurgaon - JMD Megapolis building - Sector 48- which is just 7 Km from Huda Metro.

We are looking to hire Marketing Manager for Digital Role to be part of our fast paced but systematic growth story.

Core Responsibilities :

- Designing and executing the strategy for SEO while working in close cooperation with Tech Development Team, Social Media, and Adwords Manager.

This would typically entail :

- On-page Optimization, Site Structure Analysis, Competition Analysis, Keyword Research- Keyword Finalization, Keyword Density Analysis, and Placement. Existing Web Content Optimization, HTML Validation- Creation of XML Site map, Keyword Difficulty

- Content Development Check, Brief Keyword Competition Review- Tags, Anchor Text

- Off-page Optimization- Directory Submission, Article Submission, Press Release Submission, Link Building, Social Media Optimization.

- To assist SEM team in optimizing keywords portfolio through testing with ad copy, landing pages, bidding strategies, negative keywording,etc. Track, report, and analyze PPC initiatives and campaigns.

Desired Profile :

- Solid understanding of performance marketing, conversion, and online customer acquisition- In-depth experience with website analytics tools (e.g. Google Analytics etc.)-Proven experience with HTML/CSS, basic server functions, advanced website techniques (AJAX, Flash, HTML 5), website technologies such as platforms and CMSes.

- SEO Copywriting and Copy-editing & Experience with bid management tools

- Experience with A/B and multivariate experiments- Identifying viral, digital word-of-mouth marketing opportunities with the goal of driving traffic and creating brand awareness for BookMyForex.com and affiliate websites.

- Blogger outreach for guest blogging- Managing in-house and outsourced teams and activities, tracking and monitoring their performance.

Salary : 5- 9 Lacs/ Annum.