Bombay Dyeing - Manager - Marketing & Market Research

- Lead generation through effective marketing & branding activities in coordination with Development Manager.

- Achievement of sales targets through channel partners, ATL BTL activities & corporate sales channel in coordination with Development manager.

- Analysis of walk-ins, potential leads for sales conversion and lost deal analysis.

- Market Intelligence & competition mapping for strategy formulation.

- Formulation of sales strategy & sales plan in line with medium & long term business plans.

- Leading initiatives for project launch and formulation of pricing & inventory release strategy.

- Feasibility study for new projects in coordination with consultants.

- Assisting in business strategy formation at division level.

- Customer segmentation.

- Monitoring milestone completion & revenue collections.

- Feasibility study for new projects in coordination with consultants.

- Planning marketing activities & customer communication from launch stage to handover stage

- Ensuring timely delivery of on-site activities in coordination with Planning & Delivery Assurance Team.

- Effective monitoring & co-ordination to achieve timely delivery of project.

- Participation in real estate forums/conclaves for industry updates.