BigCity - General Manager - Business Development

Job Summary

Consultative Sales, Revenue Generation, New Business Acquisition, Client Management, Innovation, Engagement, Business Strategy

Job Description

- As part of our Business Development team you would be required to represent the BigCity brand and WIN new business, within our target market i.e. top 1000 companies.

- As a Sr. Manager - BD you will be responsible for increasing revenue through new clients and generating new opportunities the Region assigned in the Consumer & Sales Promotions, Contest and Sweepstakes & Loyalty Marketing.

- This is a B2B concept Sales role, hence you will be responsible for achieving targets at an individual level & the objectives set by the company.

- The Primary role of Sr. Manager - Business Development- will include prospecting, cold calling, regular interactions, making presentation/pitches to India's top Brand managers, Marketers, Marketing Heads with intent to WIN business.

- Profile would also involve generating additional business from existing accounts by recommending suitable products/promotions/incentives based on the relevance and requirements.

- Managing day-to-day relationships with clients and developing a deep understanding of their requirements and long-term business strategies.

- Thinking on your feet is mandatory - however its most important to understand clearly the brands objectives, and marketing goals to create suitable programmes using BigCity's in-house rewards & tech based solutions.

- Our business model revolves around designing & delivering bespoke Consumer & Trade Promotions, Trade Schemes and Loyalty Program campaigns via mix of Rewards, Technology & End to end campaign fulfilment. Therefore, an in depth understanding of Brands, Marketing Strategies, BTL/ ATL promotions, Loyalty Programs, etc will be of primary importance.

- To build the seeding database from internal and external data sources, Generate and maintain a strong sales funnel

- Working hours will range from 10:00AM to 18:00 PM on Monday - Friday basis. Location for current employment is in Gurgaon

- We have our Head Office in Bangalore and two branch offices in Mumbai and Gurgaon

Desired Skills and Requirements :

- The successful candidate to have more than 3-4 years plus year's experience in a business environment in a client acquisition role

- We are looking for candidates with excellent communication and presentation skills and ideally having a strong Concept / Solution Sales background.

- Good understanding of Brand Strategies, Consumer Promotions, Marketing Calendar Approach etc

- Must have been exposed to B2B corporate sales and concept sales with a keen sales and marketing acumen. Specifically dealing with Marketing Heads, Chief Marketing Officers, Trade Marketing teams will be an added advantage.

- Ability to develop strong relationships to build either an industry or functional network

- Candidates having good contacts with Brand and Marketing Managers and Decision Makers in sectors like Retail, Telecom, Consumer Durables, FMCG, Banking and others will be preferred.

- Candidates should have prior experience of working in a team and must be willing to travel across India.

Preferred Industries :

- Sales and marketing (product and concept selling) with a strong marketing domain

- Sales Promotions

- Loyalty

Company Description :

- BigCity Promotions- is India's premier Sales promotion and Loyalty agency.

- We are India's most comprehensive aggregator of experiential incentives with experience in sectors such as Consumer Durable, Foods & beverages, FMCG, Banking, Telecom, and Retail.

- With over 15 years of expertise and a team of creative, enthusiastic professionals we create bespoke ideas suited to Brands marketing strategy, relevant to the lifestyles of end consumers.

- We have executed over 5000+ promotions touching in excess of 350 Million Customers and still counting! Our incentives have been used by some of the most innovative brands in India and most of our clients are industry leaders in their respective sectors.

- We house a 360- service offering, covering Product sourcing, Redemption delivery (offline, online, Mobile), Account Management, Creative and Concierge to ensure that our brand and their end consumers enjoy a world class experience.

- 3 Offices across India i.e. HO at Bangalore, Branch office in Gurgaon and Mumbai. A team of 100 + creative, enthusiastic professionals

CLIENTS :

Nestle, Coca Cola, Pepsi, Budweiser, Heineken, HUL, P&G, Britannia, Cadbury, GSK, Standard Chartered, Acer, Philips, Panasonic, Samsung, Lifestyle, Tata Global Beverages, SAB Miller, Titan, Johnson & Johnson to name a few