Beingtheparent.com - Community Manager

About us:

We are building a platform for millennial moms to surround them with support at every step of their parenting journey, right from planning a baby to parenting a 12 year old child.Balancing work and family life in nuclear households leaves them time-strapped.Furthermore, their parenting journey is fragmented and time-consuming, involving information discovery on social media, conducting research on Google (often leading to info overload), and making purchases both online and offline.

BeingTheParent aims to become their trusted buddy for 24-7 guidance, making connections and discovering products and services at a click of a button. Having said that, we have to walk many miles along with the moms to understand their needs, happy moments, stressful times etc. before we reach the stage where BeingTheParent becomes their de-facto first port of call for anything and everything on parenting.With 90k babies born every day and an increasing number of working mothers in urban nuclear India, our vision is to create a world of healthy pregnancies, thriving children and confident parents.

Founded by ex-3M, Gillette, Cargill folks, we have made some progress so far :-

- 1.75+ lacs installs in 5 months

- 2.5 Million hits on website in last 12 months

- Early revenues from media space and commerce

- Raised 2 rounds of investment

Location - Bangalore

Objective - Make 'Being The Parent' the most preferred platform for moms, dads to get their parenting jobs done.

Key Responsibilities :

- Community Building: Cultivate, nurture, and expand an active and engaged community of app users who create and/or join groups. Encourage collaboration, interaction, and vibrant discussions within user-created groups

- User Engagement: Actively engage with app users through various channels, including in-app messaging, social media, and community forums. Be responsive to user queries, provide assistance, and promote positive interactions.

- Onboarding Influencers and Experts: Provide support for influencers (doctors,experts and others) in creating and managing their specialized groups. Foster relationships with influencers and experts to encourage group creation and active participation.

- Moderation: Ensure a safe and respectful community environment by moderating discussions, ensuring adherence to community guidelines, and promptly addressing any violations.

- Feedback Collection: Serve as the voice of the community within the company. Collect and analyze user feedback, feature requests, and concerns, and communicate these insights to the relevant teams for ongoing improvement.

- Events and Contests: Plan and execute engaging community events, contests, and challenges to keep users excited and involved in the platform.

- Analytics and Reporting: Monitor and report on essential community metrics, such as user engagement, growth, and sentiment. Utilize data-driven insights to make informed decisions and develop effective strategies.

What you have to offer :

- 2-3 years of solid experience in building and nurturing multiple communities, preferably on independent platform.

- Community led growth or revenue experience would be an added advantage.

- A keen understanding of user-generated content and user behaviour.

- Familiarity with influencer marketing and engagement.

- Adept at setting up community guidelines and content calendar. Experience of designing and implementing reward mechanisms is preferable.

- A bachelors degree in marketing, communication, or a related field is preferred.