Bare Anatomy, a VC funded startup in beauty tech space, is looking for a digital savvy brand manager who has genuine passion for building a true D2C brand. Role requirement : - Partner cross-functionally with Tech/Product, Finance, Operations, R&D, Digital, agency partners and other areas to accomplish strategic goals - Track KPIs and recommend strategic and tactical changes based on results - Lead media & search agencies to set, monitor and optimize media strategies & executions that drive traffic and maximize business results, including SEO, SEM, Affiliate Program, Programmatic media buys - Lead and execute day to day website activity including product merchandising and promotional strategies - Develop CRM and customer loyalty strategies to execute, track, and optimize performance - Partner with Tech team to test and analyze A/B tests and UX designs leading to continuous website/app optimizations - Partnering with digital team to develop engaging social media and content strategies to drive DTC sales - Create and manage the business budget and actively participating in development of advertising, promotions, and other initiatives to drive business results. - Educate creative team on implementation of best practices and procedures for campaign setup, understanding how to develop creatives/campaigns that ensures high deliverability and ROI. - Strong command in digital sales on own channel and partner channels such as Nykaa, Amazon, etc. What you need to succeed in this role : - Experience with challenger brands, DTC brands, e-commerce. Beauty experience is a plus - MBA from premier institutes preferred, but not necessary - A minimum of 4 years of progressive marketing experience, or a combination of digital sales and marketing experience is required - Entrepreneurial mindset is required - Experience with a non-traditional or start up environment is preferred - Must possess demonstrated leadership and delivery of consistently strong results of the digital ecosystem and how web, CRM, mobile, social, search and e-commerce channels work together to optimize behavior, acquisition and sales strongly preferred. - Familiarity with and hands-on use of social media platforms is required - Tech-savvy, with the ability and interest to learn new technology solutions

Gurgaon/Gurugram

Bare Anatomy - Brand Manager 

Bare Anatomy - Brand Manager  ,Job Description for Bare Anatomy - Brand Manager  in Bare Anatomy in  Gurgaon/Gurugram for (4-8) years of experience. Apply Now!

Job Description for Bare Anatomy - Brand Manager  in Bare Anatomy in  Gurgaon/Gurugram for (4-8) years of experience. Apply Now!