Bajaj Electricals - Product Manager - Consumer Products

Product Manager Consumer Products

Job Specs :

Product Planning :

- Devise and plan product strategies to ensure growth on the top line and bottom line, and spread is achieved

- Devise and implement product mix & pricing strategies

- Review on key performance parameters to ensure effective delivery on business requirements

- Track the effectiveness of plans executed through various reports and analysis and provide immediate on areas requiring focus

- Develop a renovation plan / road map for product portfolio.

- Continuously benchmark portfolio with competition & ensure lead in differentiated products

- Industry, Competitor Analysis & Identify opportunities

- Develop Market intelligence through regular market visits

Profit Planning :

- Plan yearly budget in alignment with the business plans and manage the cash flow to ensure profitability

- Constantly monitor Product Decisions, Pricing Policy, Channel Mix, Sales Plan, Marketing Plan to improve Gross Margin levels

- Analyse and update concerned data regarding all the key variables that impact Gross Margin for your products

Cross Team Management :

- Liaison with Service & Quality team to review the improvements in product quality and identify opportunities to improve service to end consumers

- Liaision with R &D centre for NPD

- Work closely with SCM team for forecasting & inventory planning

- Provide support to the sales team with solutions to facilitate sales

- Collaborate with branding team for ATL and BTL activities

Experience : Total over 7-12 yrs,

Experience across industries in consumer space, white goods, brown goods, etc.

- Preferably 4 to 8 years in Consumer Durables