Aza Fashions - Business Analyst - Marketing Domain

About the Company

Aza curates the finest in Indian fashion and represents the pinnacle of modern luxury and service. At aza houses we offer an extensive range of bridal, couture and prt collections for men and women, as well as accessories, footwear, and jewellery.

Our boutiques carry the latest creations by India's most prominent and acclaimed designers, including Manish Malhotra, Sabyasachi, Anamika Khanna, Anju Modi, Neeta Lulla, Varun Bahl, Rohit Bal, Gaurav Gupta, Rajesh Pratap Singh, Rahul Mishra & more. We also identify and launch talented upcoming designers, and serve as a platform to help them grow.

Founded : 2005

Url : www.azafashions.com

Job Responsibilities

- In this role, you will work closely with business leaders, subject matter experts to design/define, measure and track suitable metrics for efficiency and effectiveness of business

- Influence product roadmap for website and mobile through high quality digital analytical insights and recommendations

- Drive customer conversions and increase customer delight via system interventions designed based on data driven insights

- You will be responsible for modeling complex problems and processes using various analytical tools and methods

- Effectively carry out the translation of business requirements into functional specifications to satisfy the business needs and necessary system modifications

- Compile and analyze data related to business issues

- Develop clear visualizations to convey complicated data in a straightforward fashion

Job Specification :

- Excellent analytical abilities : Data driven and understanding of key analytical techniques

- Hands on : Web and app analytics tools (GA, apps flyer, Clever tap etc), Excel, SQL, R, python

- Experience of quantifying impact of product features for sales conversion improvement, A/B testing, attribution modeling, campaign analysis etc.

- Champion of user behavior understanding on digital platforms (website, mobile applications etc.)

- Effectively analyze and monitor the services, market trends, and customer requirements

- Effectively undertake the requirement elicitation, document and analysis, solution design, testing definition and execution

- Knowledge about the different functionalities and features of the main web browsers

- Ability to write clear reports and maintain the important records

- Effective organizational and management skills

- Expert in time management and the ability for achieving the given tasks within the allocated time frame

- Expert judgment and decision making skills

Must Have's:

- Atleast 3 to 6 years of experience with a growing e-commerce company or with analytics will be very important

- Capable of taking initiatives for process betterments and flow improvements.