AVP/VP - Marketing - Media - IIM/ISB/FMS

- The position is primarily responsible for designing and driving the marketing plan to maximize revenues, idea generation via market, partners, team and competition research and create a plan basis market size, distribution roll-out, revenue and costs & budget sensitivities.

- Creating the brand strategic roadmap to reach business objectives ( Market share, GRP projection)

- Developing, planning and overseeing executing communication efforts to build reach and buzz around the brand

- Direction setting for consumer insights and program control and strategy team for understanding category and consumer insights and translate the same in FPC planning

- Drive innovation and disruptive thinking for the brand

- Support sales for better monetization

- MBA - Sales & Marketing from Top B-School (IIMs/ ISB/ MICA/ FMS etc.)

- 12 - 15 years of experience in marketing for a high growth company. Preferable sectors FMCG, Media, Telecom

- Experience with consumer facing company with national presence is essential

- Analytical skills would be strong

- Technically savvy, with very good communication (written, verbal and email etiquette)

- Ability to evolve methods, approaches and philosophies to accommodate expectations

Position is for a large media group based out of Kolkata and knowledge of Bengali and interest in Bengali movies is a Must