AVP/VP - Digital Products

Title: AVP/VP - Digital Products

Location: Mumbai

Job Description:

Responsibilities:

- To lead digital transformation efforts of the organization in becoming a full service digitally enabled, mobile first, financial solution provider, including but not limited to personal finance, trading, investing, wealth management and advisory.

- Generating new business opportunities, revenue streams and customer services from the adoption of digital technologies for broking and other financial products to service and advisory.

- To lead and drive digital customer acquisition and engagement on digital platforms with various products and micro service offerings.

- To devise and implement a business model evolution from a hub-spoke business model to a low touch self-service business.

- To manage various systems, products and services of the existing business.

- To lead, manage and drive all customer centric offerings such as Trading Application, Mutual Funds Investment application and so on.

- To enable cross selling and up-selling of various financial and investment products for the existing customer base in B2B and B2C channels strategically in tandem with the business team for offline and online customers.

- To prepare and implement marketing plans and strategies to ensure best practices for brand promotion with social media and digital marketing avenues.

- To ensure high synergies and efficiencies in internal systems and customer touch points

- Prepare strategies for seamless cross-sell of product and services across all channels.

Skills:

- Analytic and problem-solving skill

- Collaborative and result oriented

Personality:

- Careful, diligent and meticulous

- Innovative and creative

- Efficient, effective and organized in both the physical and digital words

- Modestly confident and also personable, good humored and trustworthy

- Informal but 100% professional while respecting traditional courtesy and good manners.

Requirements

- Qualification MBA (Marketing) or relevant master's degree

- Experience Minimum 12-15 years of experience at a leadership level with an understanding of business, financial products, customer know-how and technology