AVP/VP - Digital Marketing

We are looking for a qualified Digital marketing personnel to take the lead in developing successful, long-term digital marketing strategies for our company. As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence. Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.

Key Responsibilities:

- Build our digital marketing roadmap

- Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency

- Measure ROI and KPIs and prepare budget

- Partnership via digital strategies.

- Develop specific campaigns to create and maintain high levels of customer interaction 

- Oversee our social media accounts 

- Manage and improve online content, considering SEO and Google Analytics 

- Forecast sales performance trends and act proactively to increase our market segment

- Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies 

- Motivate digital marketing team to achieve goals

- Monitor competition and provide ideas to stand out 

- Stay up-to-date with digital technology developments

- Minimum 12 years of experience in Digital Marketing and Partnerships.

Skills:

- Proven work experience as a Digital marketing Head.

- Demonstrable experience in designing and implementing successful digital marketing campaigns 

- Strong understanding of how all current digital marketing channels function

- Solid knowledge of online marketing tools and best practices 

- Hands on experience with SEO/SEM, Google Analytics and CRM software 

- Familiarity with web design 

- Excellent analytical and project management skills 

- Strong team management and communication (written and verbal) skills