KEY RESPONSIBILITIES
Planning / Pricing / Monitoring goods arrival
- Prepare the buying budgets on time by building from a brand level by covering all parameters like hit ratio, ratio of tops to bottom, size packs, ASP etc leading to the no of pieces that have to be ordered.
- Validate private label costing sheets.
- Understand the facets of product development cycle to highlight exceptions, if any, and be aware of the lead times for procuring the final merchandise.
- Ensure the final Purchase orders go on time to vendors with correct reflection of agreed pricing - brands and private labels and ensure revenue assurance
- Monitor the Goods arrival pattern prior to commencement of a season to highlight concerns, if any, to ensure retail floor is changed on time with new season merchandise.
- Monitor the stock levels (including ageing) at the stores/warehouses to check whether they are in line with stock carrying capacity/norms.
Monitor Sell through/ Markdowns and Promo effectiveness
- Monitor Sell through at periodic frequencies - frequency in consultation with buying/retail.
- Identify fast movers/ slow movers and take necessary actions.
- Agree sell through norms brand wise, highlight performance and activate process of mark downs to liquidate stocks on time.
- Analyze the cost benefit of promotions.
- Initiate/implement brand led promotions for proper implementation and execution at the floor with commercial controls.
- Work with Planning & Concept teams to ensure balanced pricing approach/promotions between offline and online channels
OFF Sale
- Monitor the discounting/ markdowns and ensure that they are as per agreed norms.
- Monitor movement of aged stocks and actively interact with Retail to liquidate the aged stocks including moving stocks across territories, if required, to facilitate better realization.
- Ensure that SOR stocks are returned on time (before 180 days) with proper approvals from the respective brands.
NWC and vendor relationships:
- Monitor net-working capital and ensure that payment to vendors happen as per credit terms agreed and receivables from market place is collected as per agreed terms
- Maintain credit term parity across categories in line with the market trends.
- Negotiate volume discount/cash discount, if the NWC permitting, to maximize the margin realization.
- Ensure timely recovery of vendor dues pertaining to promotions, manning of counters & other recoveries
- Ensure balanced working capital on Outright/Private Label brands in terms of paid inventory, stock holding & Payables
- Help accounts coordinate with Brands to maintain the reconciliation on line.
MIS
- Generate timely, accurate and Meaningful MIS to reflect the status of performance of a category which need to help the concepts/retail operations manage and monitor performance.
- Rationalize brands - by preparing brand evaluation matrix and vendor evaluation matrix.
- Provide insights on consumer behavior
- Benchmark relevant competition on all parameters of performance.
- Understand the competitive landscape and have a clear understanding of the brand positioning - in terms of fashion/price.
- Analyze & update the impact of any regulatory changes (opening of FDI in retail) / Govt. policy
changes w.r.t GST and Other taxes / change in market dynamics.
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