AVP - Consumer Insights - Qualitative + Quantitative - FMCG/Telecom/Agency/Advertising Firm

Looking for candidates who has good experience working Qualitative Research + Quantitative.

A person who is been working in FMCG, Telecom, Agency or advertising firm

- Will be responsible for shaping and managing research needs

- Lead qualitative analysis of consumer behavior, market trends and competitive landscape to highlight improvements, growth opportunities and new markets

- Design and implement research project to meet the needs of the marketing/content question and can determine which methodology best serves the purpose

- Experience in integrating qualitative & quantitative insights to tell a holistic, impactful story