Autorox - Head - Marketing

Marketing Head

- Progressive experience working in a marketing leadership role with experience in Digital (SEO, SEM, Social Media, Email Marketing, Affiliate, Alliances, Display Ads, Video Advertising, Retargeting, Mobile Marketing) and Offline (ATL, BTL, partnerships, PR and community management) marketing activities.

- Prior experience in SAAS products and International Marketing is highly preferred;

- Demonstrable success in creating, executing, and measuring marketing plans and campaigns across channels with a track record of successfully achieving KPIs in the technology-driven environment

- Create, own, and implement overall marketing strategies, providing leadership and direction to team members

- Understanding the company's unique market position, its advantages, and challenges for marketing channels.

- Develop, iterate and launch marketing programs, rolling out to multiple new markets and geographies

- Manage and lead the Marketing team, PR efforts, Demand Generation, Platform Marketing, Product Marketing, Program Management, and Brand Management.

- Plan and execute integrated marketing campaigns that build the company's pipeline and also mature existing opportunities

- Develop strategies for inbound and outbound campaigns including tactics such as SEM/SEO, Email, Social, affiliate, alliances, and more to build the lead database and increase qualified opportunity creation.

- Manage, track, report, and present program budgets by channel -campaign costs, performance, and ROI through the demand generation lifecycle.

- Provide marketing expertise to the Company by building, developing, and managing a marketing team capable of carrying out the necessary marketing strategies and tactics

- The ability to articulate platform and brand vision to the community at large and also to internal teams

- The candidate should be an enthusiastic, experienced, metrics-oriented marketer who enjoys challenges and pushing his/her limits

- Ability to collaborate across departments

- Result oriented and ready to take ownership

- Must have a desire to make an impact and a high work ethic.