Assurekit - Director - Marketing Role ABOUT US : - Many unexpected events can hit a person's life, pushing them into a terrible financial situation. While there is a traditional protection instrument for this called insurance, more than 75% of people in India are still grossly under-protected. - We at Assurekit believe the two primary reasons for this under-protection are accessibility and complexity. Assurekit is therefore, built to make financial protection : 1. Simple - by making it easy to understand, sell and manage. 2. Accessible - by creating the technology infrastructure to enable businesses to provide it to their customers within a matter of days. - Assurekit is a protection ecosystem built for companies that care about protecting their customers. We make insurance and protection 10x simpler and more accessible to protect end customers against risks. - Created by experts with several decades of experience, we are bringing the entire industry on one network. - We enable any business to choose and provide the right product for their customer. - If you believe in our mission of protecting people and want to help us make it a reality, we are opening up a unique opportunity- a role where you work directly with our leadership team to help them build and grow long-term projects. Role & Responsibility : - As Marketing Director, you will lead the marketing vertical and all activities from planning and ideation to execution. - You will be the go-to guy for setting KPIs, managing budgets and ensuring that our core vision of democratizing protection for every household is realized. You will be responsible for : - Building brand credibility for the products we launch along with driving awareness about the Assurekit ecosystem - Plan, and coordinate the execution of promotion activities around the brand - Work closely with the tech and product teams to ensure branding and messaging are prevalent in every aspect of every activity throughout the customer journey. - Develop and carry out marketing plans, including promotional calendars and programs, new product introductions and other marketing projects - Develop growth and marketing forecasting and product branding plans - Establish and grow a target market share - Conduct customer, brand and product research initiatives You will be joining the team just as we begin to release and hit the market publicly; and will have the opportunity to get in at the ground floor for Insurtech's next big brand. Skills and Qualifications : - A bachelor's or master's degree in business administration/marketing - Experience in managing a B2C brand - In-depth knowledge of marketing concepts and experience in growing a brand - Excellent leadership and organizing skills - Analytical and creative thinking - Exquisite communication and interpersonal skills - Customer-oriented approach with aptitude - Prior work experience at startups preferred - 7+ years of experience in the marketing domain

Mumbai

Assurekit - Director - Marketing 

Assurekit - Director - Marketing  ,Job Description for Assurekit - Director - Marketing  in Assurekit Technologies in  Mumbai for (7-12) years of experience. Apply Now!

Job Description for Assurekit - Director - Marketing  in Assurekit Technologies in  Mumbai for (7-12) years of experience. Apply Now!