Associate Vice President - Digital Analytics - BFSI/IT

AVP - Digital Analytics

Job Description:

Must have:

- Digital Marketing and/or Digital Experience domain knowledge

- Experience in Customer Journey analytics

- Experience with Clickstream data

- Experience on working in big data environment like Hadoop

- Predictive modeling using Machine Learning

Good to have:

- Marketing analytics experience

- Experience with unstructured data analysis, e.g. call transcripts

- Natural language Processing (NLP)/ Text Mining

- Experience in financial services