Associate Product Marketing Analyst - Financial Tech

Responsibilities:

Campaign Planning and Execution:

- Develop and execute integrated marketing campaigns across various channels, including social media, print, events, and more

- Monitor campaign performance, analyze data, and make data-driven adjustments to optimize results

- Assist the demand generation team in creating target lists for email campaigns

Digital Marketing

- Manage the company's digital presence, including website content, social media platforms, and email marketing

- Create engaging and relevant content for online channels to attract and engage target audiences

- Utilize SEO and SEM strategies to increase online visibility and drive traffic

- Conduct research on new tools for lead generation

Requirements :

- Bachelor's degree in Marketing, Business, Communications, or similar

- Prior experience (Internship or full-time) in Marketing would be a plus

- Certification in Google Analytics or other web analytics tools would be a plus

- Knowledge of graphic design tools such as Canva, Adobe Creative Suite, DaVinci, etc. would be an added advantage

Skills:

Business, adobe creative suite, employer branding, communications, web analytics tools, event management, infographics, brand management, bachelor's degree in marketing, data analysis, videos, marketing campaigns, print,davinci, seo, marketing,branding,full-time,website content, articles, social media, lead generation campaign planning, google analytics, canva, execution, blog posts, events ,email marketing, digital marketing, graphic design tools, communication demand generation , content creation