GET READY FOR THE FUTURE OF ENERGY Enphase Energy is using the innovation that made us the world leader in microinverter technology to transform energy generation and management forever. We are one of the fastest growing and most dynamic Energy Systems Companies in the world. By combining the power of solar energy and the proven advantages of communications technology, Enphase Energy makes solar power systems productive, reliable, smart and safe. Our microinverter system is profoundly changing the way solar systems function, and as a result, changing the solar industry itself. As we continue our exciting growth, we are building teams with highly talented individual contributors and leaders who design, develop, and manufacture next generation energy technologies. Our work environment is fast-paced, fun, and full of exciting new projects. - Enphase website Link - https://enphase.com/en-us/support Description : Why the role exists : The Performance Marketing/Assoc. Manager is primarily responsible for the management of Enphase's digital accounts - Google SEM and FB. He/She focuses on setting up, managing, and optimizing ads for the right target audiences for Enphase and retarget them across verticals, such as SEM, display advertising, social media, affiliate marketing, content discovery platforms, etc. Scope of responsibility : - Creating and executing a strong performance marketing plan - Developing and managing digital prospecting and remarketing campaigns - Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC - Work with data and implement best measurement frameworks, mine deeper insights and run A/B and multivariate tests to iterate into new ideas - Ensuring successful planning, execution, optimization for key traffic KPIs via SEM, FB and other paid media - SEM - Source and implement the most effective keywords, measure keyword performance and optimize campaigns based on them. - Continuously Identifying and testing new channels to continue to meet or exceed established critical metrics - Allocate budgets - analyse and recommend modifications to ad spends - Working closely with the management to share funnel conversion improvement ideas, feedback & present results. Qualifications : - 3-5 years (Tier-1 MBA) / 5-8 years (Non tier-1 MBA) of performance marketing in a highly competitive industry - Preferably in the technology2human/lifestyle space - Experience with solar rooftop PV a bonus - Analytics capabilities with Google Analytics (GA4/Tag manager) - Strong analytical skills and a data-driven approach to problem-solving is a must for this role - Knowledge of best practices around effective messaging, funnel optimization, deliverability, customer segmentation, reporting, analysis, and testing strategies. - Experience working in primary PPC ad platforms (Google AdWords, Yahoo, Bing, Facebook, Amazon etc). - Knowledge of marketing automation tools such as SFMC, HubSpot, Zapier, or similar. - Creativity and an eye for design. - Willing to wear multiple hats and roll up your sleeves to get the job done. - An MBA or equivalent from a Tier-1 college.

Bangalore

Associate Manager/Manager - Performance Marketing - Energy Systems - IIM/ISB/MDI/FMS 

Associate Manager/Manager - Performance Marketing - Energy Systems - IIM/ISB/MDI/FMS  ,Job Description for Associate Manager/Manager - Performance Marketing - Energy Systems - IIM/ISB/MDI/FMS  in Ivanan Consultancy & Services Inc. in  Bangalore for (3-8) years of experience. Apply Now!

Job Description for Associate Manager/Manager - Performance Marketing - Energy Systems - IIM/ISB/MDI/FMS  in Ivanan Consultancy & Services Inc. in  Bangalore for (3-8) years of experience. Apply Now!