Associate Manager - Creative Marketing

A Day in the Life

- Conceive and implement concepts, guidelines, and strategies in various creative projects and oversee them to completion

- Exercise discretion in revamping brand strategies to create a pitch that comes in handy in attracting potential buyers and decision-makers.

- Utilize a blend of strong soft and interpersonal skills to interact with industry experts and transform ideas into highly creative campaigns.

- Act as a single point of contact from the company's end to ensure brand consistency.

- Lead brainstorming/creative sessions to generate ideas

- Produces promotional materials by developing basic presentation approaches and directing layout, design, and copywriting.

- Develops basic presentation approaches by reviewing materials and coordinating creative activities.

- Creates a production schedule by conferring with heads of art, copywriting, and production departments.

- Determines project content by reviewing and approving art and copy materials developed by staff.

- Improve quality results by studying, evaluating, and re-designing processes and recommending changes to art, copywriting, and production departments.

- Develops marketing strategies by examining customer objectives and planning, scheduling, and completing design and production requirements for direct marketing, telemarketing, and advertising.

- Keeps executives informed by compiling, analyzing, and reporting marketing results and forwarding plan projections and updates.

- Monitors revise and improve marketing plan and quality results by studying creative processes, analyzing campaign results, and implementing necessary changes.

- Work closely with the Leadership and various teams within the organization to identify the perfect market pitch and optimize processes right from development to demand generation.

What You Need

- Minimum 3 years of related experience with good experience in an agency or corporate setting

- Experience creating marketing/advertising campaigns from developing vision and communicate the architecture to overseeing production on time and within budget

- Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print.

- Proven experience with concept development.

- Highly skilled in leading a team of creative talent.

- Strong creative vision with an understanding of business objectives.

- Bachelors degree in art, graphic design, marketing, communications, journalism, and other relevant fields.

- Digital experience, particularly with, but not limited to web, social, and emerging technologies.

- A solid understanding of design, copy, and web practices.

- Brilliant interpersonal and communication skills.

- Have in-depth knowledge of brand development and multichannel marketing models.

- Must be a creative and strategic thinker.

- Flair for understanding user experience and its components and impeccable command over grammar.

- Should be able to define buyer personas right up to the user level and create tailored strategies for individual personas.

Preferred Skills

- Brand Evangelism

- Digital Anthropology

- Visual Storytelling

- Market Research

- Content Operations

- Product Marketing

What We Offer

- Industry-focused Certifications: We want you to be a subject matter expert in what you do. So, whether its our product or our domain, you will dive straight in and be certified by the best in the world.

- Quarterly Rewards and Recognition Programs: We foster learning and encourage people to take moonshots. When you achieve your goals, we recognize and reward your hard work.

- Health Benefits: We cover health insurance for you and your loved ones.

- Sabbatical Policy: We encourage people to take time off and rejuvenate, upskill, and pursue their interests so that they can generate new ideas.

- Pet-friendly office and open floor plan. No mundane cubicles