Associate Director - Shopper Marketing & Consumer Insights - FMCG - IIM/MDI/ISB/FMS

We have an urgent role with one of the biggest FMCG group at gurgaon.

Designation : Associate Director - Shopper Marketing & Consumer Insights

Exp : MBA - 2004/05 Batch

CTC : 60-75 Lacs

Role Purpose :

- This position is responsible for Demand Forecasting, Trade Marketing and MIS.

- The position works closely with the Marketing function in execution of its key activities.

- The position devises strategies to augment sales across products and sales channels. It plans out various schemes for this purpose.

The position is accountable for: 1. Trade Marketing - Devise strategy and initiatives to increase sales of products and maximize market share

- Ensure effective implementation of plans

- Provide trade marketing inputs to enhance operational efficiencies

Planning and MIS :

- Devise strategies and facilitate implementation of processes for Demand Planning and robust sales MIS tool

- Incumbent has overall responsibility for assigning and managing the Trade marketing budget for all brands.

- Effective spends of BTL budget is critical especially in category considering purchase is impulse driven and trade have significant role to play.

Interested candidate with similar role share cv mentioning current and expected package.

Ved
+91-9811762409